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Digital Marketing Management (Fractional)

Digital marketing consultant with senior experience in digital marketing management, project management, leadership, and overall execution. Many years of hands-on experience in areas such as e-commerce, SEO, performance marketing, web development, web analytics, and KPI dashboards.

What can I help you with?
You probably have a good idea of where you need assistance. Perhaps you’re starting an e-commerce project or a new website, expanding to multiple markets, or have new products in the pipeline.

As an experienced digital marketing specialist, I can contribute to new projects or activate and implement strategies within your existing framework.

As a dedicated freelance consultant, I can assist with:
Digital Marketing Manager
If you need a digital generalist with both specialist and managerial experience, I can be attached as a digital marketing manager.

Tasks may include:

Developing digital strategies
Project management of new websites
E-commerce management
Leadership and coaching of digital teams
Other elements of SEO and media
SEO Specialist
If you need an SEO and content specialist to enhance your organic traffic and work on content, I can be attached as an SEO specialist.

Tasks may include:

Technical SEO and analysis
Keyword and content strategy
Ongoing SEO optimization and reporting
Content briefing and production
Ongoing CMS updates
Performance Media Specialist
If you need a specialist to activate and optimize Google Ads, SEO, conversions, and shopping feeds, I can be attached as a performance media manager.

Tasks may include:

Search Ads (Google and Bing)
Shopping feeds and structured data
Social media advertising
SEO optimization
Conversion optimization and cannibalization analysis
Alternatively, I can assist with specific SEO tasks or projects
I have worked in marketing and web development for 25 years, but SEO has been central to my approach to the digital realm over the past 20 years. Perhaps because we didn’t have a large marketing budget in our gaming business, so we had to be creative.

Therefore, I can also assist with projects specifically related to SEO:

Technical SEO Specialist
If you need a technical SEO specialist as a consultant for migrating to a new website.

Tasks may include:

Implementation of a new URL structure
Implementation of structured data and open graph
Preparing redirect setup for launch
HTML validation
Creating a customized SEO guide for content editors
SEO Audit
If you need an independent SEO review of your website, I can create a tailored SEO Audit.

What I do:

Analyze the website’s technical setup
Analyze keywords and content
Create a prioritized list of optimization opportunities
Create a prioritized list of recommendations for content production
Digital Consulting
If you need ongoing assistance in increasing organic traffic, I can help with a fixed monthly SEO service.

What you get:

Monthly analysis of optimization opportunities
Monthly prioritized list of recommendations
Guidance on what and how to implement changes
With CMS access, I implement the changes
I bring digital experience and knowledge to your team
Steen Grønfeldt
I have experience as both a consultant and an entrepreneur, as well as various positions related to digital transformation projects in major Danish companies, including Jabra and most recently Bang & Olufsen.

Consequently, I have worked with many different teams, budgets, CMS platforms, strategies, and marketing platforms. I’m always ready to familiarize myself with new things and find good solutions through collaboration and dialogue.

In some companies, this may involve working on the digital marketing strategy, leading a performance marketing team, or project management, specification, and implementation of a new website.

In other companies, it may involve more hands-on execution of daily digital marketing tasks such as performance marketing, SEO, content production, and campaigns.

Would you like to know more or have a chat?
Please feel free to contact me at Linkedin.